
NDA
blogs pOSTS
+ Guides
I’ve created a series of blogs and guides for the National Design Academy to boost their online presence and attract aspiring designers. These resources offer valuable insights, strengthen credibility, and drive engagement. With practical advice and smart SEO, my content increases visibility, inspires readers, and positions the Academy as a top choice for design education.
NDA Blog Posts + Guides

I’ve created a series of blogs and guides for the National Design Academy to boost their online presence and attract aspiring designers. These resources offer valuable insights, strengthen credibility, and drive engagement. With practical advice and smart SEO, my content increases visibility, inspires readers, and positions the Academy as a top choice for design education.
Company
Company Details
The National Design Academy
The National Design Academy (NDA) delivers a flexible and accessible pathway to design education, offering both accredited online and in-studio courses. Specialising in key design disciplines such as interior design and garden design, the NDA provides a range of qualifications, including professional diplomas, bachelor’s degrees, and master’s degrees, all designed to equip students with the skills needed for a successful career in design.
Blogs + Guides
Blogs + Guides
Each blog and guide was designed to get real results—bringing more people to the Academy’s website, keeping them engaged, and encouraging them to enroll. Researching popular topics and common student questions ensured the content was both helpful and easy to find online. Smart SEO techniques, like using the right keywords and linking to important pages, helped boost search rankings. The writing style was clear and engaging, making complex topics easy to understand. Every piece also included a strong call to action, guiding readers toward the next step. By providing valuable, trustworthy information, these blogs and guides helped build the Academy’s reputation and attract more students.
The Results
The Results
Increased Website Traffic
By making sure the content is easy to find through search engines, more people discover the Academy’s website when they’re looking for relevant information. This helps expand the reach and attract a wider audience who might not have otherwise come across the Academy.
More Engagement
When the content is genuinely helpful and easy to understand, visitors are more likely to spend time on the site. This keeps them engaged and encourages them to explore more, building a connection with the Academy that could lead to deeper interest.
Extra Conversions
Each blog and guide is designed to guide readers naturally toward taking the next step, whether it’s signing up for more information or enrolling. The focus is on offering value and making the process easier, which helps turn interest into meaningful actions without feeling forced.
Content Deliverables
Content Deliverables
Other Projects
Other Projects
NDA Magazine
- Content Creation + Content Strategy
We launched the NDA Magazine, which became a powerful tool for capturing the interest of potential students. By offering content that spoke directly to their needs and interests, the magazine helped position the academy as an authority in the field. This not only caught the attention of prospective students but also raised awareness of the brand.
Flawsome
- Copywriting + Campaign
The final campaign idea embraced this message—encouraging people to let go of the pressure to be perfect, just like Flawsome’s “wonky” fruit. It was all about showing how imperfections can be fun, flavourful, and totally worth celebrating. The result was a campaign that felt bold, approachable, and in line with Flawsome’s quirky, authentic vibe
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